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CNH FieldOps vs Conservis
Both rows from the comparison table, set side by side. Nothing here is a recommendation; the facts are the vendors' own public statements, cited on each product page.
Capabilities
CNH FieldOps describes 3 of 10 capabilities (1 partial); Conservis describes 4 (3 partial). They differ on accounting, grain marketing, field maps & agronomy, inputs, labor & staff, mobile app. Both describe equipment data.
| Capability | CNH FieldOps | Conservis |
|---|---|---|
| AI assistant | ? Unverified | ? Unverified |
| Accounting | ○ No | ◐ Partial |
| Grain marketing | ○ No | ● Yes |
| Field maps & agronomy | ● Yes | ◐ Partial |
| Inputs | ○ No | ● Yes |
| Labor & staff | ◐ Partial | ● Yes |
| Weather | ? Unverified | ? Unverified |
| Equipment data | ● Yes | ● Yes |
| Elevator / buyer connection | ? Unverified | ? Unverified |
| Mobile app | ● Yes | ◐ Partial |
CNH FieldOps: FieldOps combines agronomic data (crop health, growth stages, as-applied records, customizable reports) with machine data (real-time location/status, fuel, machine health alerts, maintenance, warranty) and remote view of in-cab displays; Case IH says it works 'whether it's Case IH, your UTV and semi-truck or you run a mixed-fleet'. Labor is partial: operator coordination and account linking for stakeholders, not payroll. CNH cites 'over 40 API connections globally' to third-party digital platforms (specific partners not named on pages fetched; PTx FarmENGAGE lists Case IH FieldOps as compatible). iOS/Android apps for Case IH FieldOps and New Holland FieldOps.
Conservis: Per Traction's Advanced Farm Management page: grain contract management (positions, deliveries, settlements, contracts, settlement matching); crop planning and budgeting by field, crop, input and scenario with profitability view; work orders (who is doing what, where, when) accessible 'from nearly any mobile device'; operational reporting including plan-vs-actual, FSA/acreage/yield and customizable tax/regulatory reports. Financial accounting itself is positioned in Traction's core Accounting product, which Traction says it plans to merge with this suite. Equipment: 2021 coverage listed John Deere and Climate FieldView as Conservis partners; Traction's integrations page lists John Deere Operations Center and Climate FieldView. No AI, weather, imagery/agronomy modeling or named grain-buyer feeds are described on the current page.
Price, data and ownership
| CNH FieldOps | Conservis | |
|---|---|---|
| Company | CNH Industrial N.V. | Traction Ag Inc. (Conservis Corporation was the original company, Minneapolis MN) (Traction Ag Inc. (acquired December 2023 per Traction's company timeline). Previously owned July 2021–2023 by a TELUS Agriculture–Rabobank joint venture; NOT currently a TELUS Agriculture product.) |
| Category | equipment-machine data | whole-farm management |
| What the AI does | Unverified — AI level not assessed. | Unverified — AI level not assessed. |
| Pricing model | Free with equipment | Contact sales |
| Published price | Case IH US FieldOps page: 'No subscriptions. No extra costs.' 'Connectivity Included' removes subscription fees on qualifying Case IH / New Holland machines built after October 1, 2024; owners of earlier machines with compatible modems can activate for a 'one-time fee' through a dealer (amount not published). Accessed 2026-10-25. | Not published |
| Your data | New Holland FieldOps privacy highlights: 'We will not sell your data to third parties' and 'We will not do anything else with your data without first notifying you and giving you the opportunity to opt out'; CNH says it will 'honor the permissions set for sharing, exporting, deleting and updating the data' but the page does not use ownership language; CNH's general privacy notice says personal data 'may be shared and communicated to our subsidiaries and affiliates of the CNH Industrial Group'. | Governed by Traction Ag's Ag Data Use Agreement: 'Traction believes that you are the owner of Ag Data that originates from your farm, device, or equipment' and 'Traction will not sell or share your Ag Data to third parties without your consent'; aggregated anonymized benchmarking by default with opt-out. |
| Crops and regions | Crop-agnostic; released for Case IH and New Holland globally (North America, Australia, Europe, Brazil) | Not specified on current vendor page; 2021 acquisition coverage described 'family and institutional farms' and 'a diverse range of crops and livestock'; U.S. and Australia |
| Farm size | Not published | Vendor describes the suite as for 'large, multi-entity operations with big acreage and large teams'; no acreage figure published |
| Ownership | Public company — public | Private, investor-backed — VC-backed private (subsidiary/product line of Traction Ag Inc., which is 'owned by farm investors'; Series A led by Cooperative Ventures, a CHS–GROWMARK JV) |
| What else they sell | Equipment maker — part of equipment maker | Farm software co. — farm-software-only company |
| Headquarters | Basildon, United Kingdom (UK) | Traction Ag: Auburn, Indiana, USA. Conservis historically: Minneapolis, Minnesota (US) |
| Built and supported | Global equipment maker; North American Case IH / New Holland dealer-network support | US-built (Minneapolis origin; now part of Indiana-based Traction Ag); US support via Traction (888-466-6080); Traction says the Conservis acquisition expanded it into Australia |
| Founded | 2013 | 2009 |
| Status | Rebranded/consolidated: Case IH unveiled FieldOps May 2024 and went live Aug-Oct 2024, describing accounts as 'Case IH FieldOps account (previously AFS Connect)'; FieldOps 'centralizes tools from the AFS Connect platform into one streamlined management solution'. New Holland's equivalent (previously MyPLM Connect) is New Holland FieldOps. AFS Connect / PLM Connect remain the names of CNH's precision-ag hardware/display lines. | Absorbed/rebranded: conservis.ag now 302-redirects to tractionag.com/role/advanced-farm-management, where Conservis and Granular Business are marketed together as Traction's 'Advanced Farm Management' for large operations; Traction states it intends to bring this functionality into its core Traction Accounting system. The TELUS Agriculture ownership referenced in the task brief ended with the Traction acquisition. Conservis is no longer sold as a standalone brand with its own website. |
| Confidence | partially verified | partially verified |
| Last reviewed | 2026-10-25 | 2026-10-25 |
Sources with access dates are on each product page: CNH FieldOps and Conservis. Request a correction.